On a busy street in Ampelokipoi, VEDALIA is conceived as a space of pause. The architectural proposal reimagines the ritual of care in a way that evokes more a therapeutic retreat than a commercial establishment.
The concept is structured around the idea of self-care as a quiet ritual. Materiality and light shape a nearly meditative environment: ceramic tiles with subtle texture, soft surfaces on seating elements, and continuous white planes reinforce the sense of cleanliness and clarity. Vegetation, organically integrated into the spatial composition, brings nature into the interior and contributes to the air quality and the freshness of personal care.
The spatial layout is carefully designed to meet the functional needs of a contemporary beauty hub without disturbing the visual harmony. The programmatic zones — hairdressing, washing, waiting — are discreetly delineated and maintain visual continuity, while large reflective surfaces and diffused natural light enhance the sense of openness and flow.
VEDALIA becomes a gentle gesture. A setting where bodily care and architecture are in quiet dialogue, offering not just beauty services, but a moment of everyday luxury.
